
Our Story
We’re a family-run business born on the North East coastline, where food, sea air, and tradition are part of everyday life. Growing up surrounded by iconic coastal fish and chip shops, we know exactly what makes a proper chippy experience special.
Having been vegan for over 40 years, we experienced first-hand how difficult it was to find a genuinely satisfying plant-based alternative that captures the authentic coastal chippy taste. Too often, alternatives missed the mark on texture, flavour, or simplicity.
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So we decided to change that.
Our plant-based fish fillet was created with one clear goal: to recreate the true chippy experience, using carefully selected ingredients and a refined approach that delivers the taste and texture you expect without compromise. It’s simple, honest food, designed to be freshly made at home, just as it should be.
Rooted in family values, coastal heritage, and decades of plant-based living, we’re proud to offer a fillet that brings the best of the seaside chippy back to the table. Plant-based, indulgent, and unmistakably authentic.